Some years ago, a department store in New York City, in recognition of the pressure of its sales clerks were under during the Christmas rush, presented the readers of its advertisements with the following homely philosophy
The Value of a smile at Christmas
It cost nothing, but creates much.
It enriches those who receive, without impovershing those who give.
It happens in a flash and the memory of it sometimes lasts forever.
Noone are so rich they can get along without it, and none so poor but are richer for its benefits.
It creates happiness in the home, fosters good will in a business, and is the countersign of friends.
It is rest to the weary, daylight to the discouraged, sunshine to the sad, and nature’s best antidote for trouble
Yet it cannot be bought, begged, borrowed, or stolen for it is something that is no earthy good to anybody till it is given away.
And if in the last minute rush of Christmas buying some of our salespeople should be too tired to give you a smile, may we ask you to leave one of yours?
For nobody needs a smile so much as those who have none left to give!!



